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Friday, May 23, 2014

How Tech Companies Tricked A Generation Into Working For Free

Last month announced it would open beta testing access for its soon-to-be-revealed version of OS X to anyone with a compatible computer. Once a process reserved for a limited number of developers operating under non-disclosure agreements, the ability to have early access to new software from one of the most desirable companies in the world feels like an unexpected gift. The labor necessary to test software as complicated and widely distributed as an operating system is hard to calculate, but, like all forms of software testing, there is a point where the expense of paying workers is no longer economically feasible. But because Apple has cultivated an image of unattainable desirability for its products, this structure of uncompensated labor becomes a happy privilege, an opportunity to contribute to the ongoing evolution of a brand they love as an echo of themselves.

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