Undertaking a company culture change initiative, with the goal of consciously building a company culture – as opposed to la-dee-dah-ing your way through the workday and taking what comes – isn’t for the faint of heart. As a consultant on corporate culture initiatives, I can’t recommend a company even begin the company culture review and overhaul process if your heart and the hearts of your key lieutenants aren’t actually committed to the effort. If they aren’t, you’ll never commit to the follow-through that is all important to sustaining the initiative.
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