Sony’s Think Like A Man Too earned a perfectly rock-solid $30 million over its debut weekend. The Tim Story-directed ensemble is of course a sequel to the late-April 2012 release Think Like A Man, which opened with a whopping $33 million the weekend before the start of the summer season. That the film didn’t open as high as the first one shouldn’t be a surprise, as the monster debut the first time around was partially due to pent-up demand for the kind of film it was. That picture was something of an anomaly, a mainstream ensemble romantic comedy that just happened to be filled with black actors and actresses. This was the kind of thing we saw more often in the late 90′s/early 00′s (think The Brothers or The Best Man), but they faded away as most niche-targeted releases faded away due to slowing DVD sales and the domination of the four-quadrant global blockbuster.
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